This is the first day of recording all of my action in deliberate practice of learning product branding. Today, Wednesday 8 July 2020. I quite confused where should i start the research stage. We need to make marketing mix action for researching all of the possibility for Calamansi product. Actually i already have small research to understand syrup industry by searching 3 great brands in indonesia and abroad. But, actually, i don’t know is it the proper procedure or not. We are using marketing mix point to find all of the data that we want to know in understanding Calamansi and related industry. Those points direct us to all of information that we want to know. Today i just quite satisfy enough with “product” points. I got some significant information. I just know that Calamansi already known well in Philippine, us, australia, and china. In several continent they known Calamansi as Calamansi citrus fruit, same name. But, the other know Calamansi as another name. I just need to resume all the information to collect the idea of building brand story and brand strategy for re branding the Calamansi syrup product. See you tomorrow then.
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I am Indonesian. My name is Diogi. So interest with business and entrepreneurship. I am creating Social Business to find the best method to teach entrepreneurship and help people to meet their potential for facing future. Like traveling and writing. Archives
July 2021
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